portfolio

portfolio

Digital marketer

Hi, I'm Mustakim Khan,

A dedicated Performance Marketing Specialist with more than 2 years of hands-on experience helping brands grow through data-driven digital marketing strategies. My journey started with curiosity and passion for advertising, and today I confidently manage end-to-end performance marketing campaigns across Google Ads, Meta Ads, and multiple digital platforms.

Over the years, I’ve learned how to turn marketing challenges into measurable results. I create, optimize, and scale campaigns that generate high-quality leads, reduce acquisition costs, and deliver strong ROI. I specialize in running Search, Display, Performance Max, Lead Generation, and Sales campaigns across industries, while maintaining strong focus on funnel building and conversion quality.

I work deeply with analytics and tracking because I believe performance marketing is not complete without accurate data. I set up advanced tracking systems using GA4, Google Tag Manager, conversion APIs, eCommerce tracking, and pixel events. My goal is always to ensure every click, call, and form submission is correctly tracked and analyzed.

Along with paid ads, I have strong experience in SEO, landing page optimization, CRO, and website development. I build conversion-focused Shopify and WordPress websites and optimize them with better UX, speed, mobile responsiveness, and high-converting landing page structures. This helps improve Quality Score, reduce CPL, and boost conversions.

My core skills include: • Google Ads (Search, Display, PMax, Video, Remarketing)
• Meta Ads (Lead Gen, Sales, Remarketing, CAPI setup)
• Shopify & WordPress website creation
• Landing page design & CRO
• SEO for faster ranking and traffic growth
• GA4, GTM, event tracking, pixels & reporting
• Data interpretation, funnel optimization, and A/B testing.

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